3. Research. What Is A Title Sequence?

1. A title sequence is the method by which films or television programs present their title, key production and cast members, or both, using conceptual visuals and sound. 
2.    Interview with Kyle Cooper

Kyle Cooper is an American designer of motion picture title sequences. Cooper was born in Salem, Massachusetts, and studied interior architecture at University of Massachusetts Amherst.

• He is a man who single handedly revitalised the main title sequence as an art form. His 1995 title sequence to "Seven" was hailed by New York Times magazine as one of the most important design innovations of the 1990's

   "What makes a good title sequence?"

1. When a title dovetails seamlessly into the film.
2. A good title sequence sets an expectation for a film.
3. When you forget about your surroundings and have fully immersed into the film.

The font used in the film "Seven" for the title sequence was in a handwritten style. It reflects the main character who is a serial killer and writes in his journal. The font is "jumpy" which adds to the overall tone and impression, there is also integrated typography. 

Reasons why Kyle Cooper liked the title sequences for:

Deadzone: 

1. Simple typography
2. Mysterious music

To Kill a Mocking Bird:

1. Beautifully photographed
2. Encapsulates characters
3. Horizontal lines and circular objects create contrast - integrated typography

"Story based" main title sequences

There is a specific backstory and there is a clear metaphor - a pun that has something specific to do with the film.

A studio may face problems after an audience test screening. They may not have a big enough budget to do another shot or film another scene. Also, the audience may not understand a certain aspect of the title sequence.

Two and a half minute title sequences are important because they become another scene for the movie and they may include information that may otherwise have remained outstanding.

Cooper thinks titles sequences are important to a film because you can make a backstory - overlap and convergence designers can make a story move along from the creation of content.